Smart speakers may be the most ferocious track in the past two years. 2017 is still the keynote of "the first year of the outbreak", with hundreds of brands competing for the market in just half a year. It's a pity that the entrepreneur's capital story has not special database been finished yet. Ali and Baidu, which are fighting for subsidies and price wars, have entered the market one after another. Smart speakers have completely become the main battlefield of Baidu, Ali and Xiaomi.
According to the forecast of the data analysis agency Canalys, the number of smart speakers in China is expected to be 59.9 million by the end of 2019, and it may take less than a quarter to fill the gap from the critical point of sales of 69 million units special database estimated by "Jiazi Light Years". Following Everett Rogers' "Innovation Diffusion Theory", smart speakers have bid farewell to the fate of "flash in the pan", are accelerating their acceptance by most consumers, and will penetrate the entire market at full speed.
Somewhat subtle is that under this great situation, Baidu, Ali, and Xiaomi's attitudes towards smart speakers have released different signals, and have turned to different focuses strategically. 01 Ali gradually focuses on "smart life" At the Yunqi Conference special database that ended not long ago, Ali Artificial Intelligence Lab launched two smart speakers, one is a screenless version of the Tmall Genie IN Candy, priced at 199 yuan; the other is a screen-enabled smart speaker Tmall Genie CCL.